Direktur Pemasaran & Komunikasi

Why We’re Here

We believe heartfelt, human connections make people’s lives better.  Especially the people who work here.

Our founder, Bill Kimpton rebelled against impersonal, genetic hospitality that makes people feel disconnected.  He initiated a new boutique hotel standard and environment where people could connect, from the heart.  That was the goal then, and it is still our purpose today.

Your work here has meaning.  You’re here to improve the lives of coworkers, guests, owners, communities, and together we make that happen.  It’s what drives all that we do.  Every day you can improve lives in your own, unique way and you can expect the same in return.  It all starts with you. 

Director of Marketing & Communications

Ready to spread the word and shape our brand? We’re searching for a Director of Marketing & Communications to develop and implement marketing strategy of the hotel to ensure that revenue and goals are achieved; manage all aspects of the planning and implementation of marketing campaigns, public relations, initiatives, and revenue producing promotions surrounding a digital & social media initiative. 

A little taste of your day-to-day

Every day is different, but you’ll mostly be:

• Developing strategic marketing plan which includes market initiatives that not only drive brand image, but also sales and revenue
• Developing marketing promotions, packages and ad campaigns to ensure successful consumer response and positively impact market
• Taking the lead in content creation (photography/video etc) and ensure all deliverables are up to brand’s standards and guidelines
• Liaising and managing external stakeholders (i.e. third-party agencies, etc.) and working closely with on-property teams from planning through execution on all commercial initiatives
• Developing and implementing public relations strategies to support the brand, with creation of brand materials (press release, copy) to ensure messaging are well drafted to represent the brand
• Being one of the key brand spokespersons in PR handling for the brand, and taking leadership roles in the local and global communities to ensure visibility of the brand
• Developing social media strategies and programs resulting in the growth of website and social media platforms
• Assisting to develop with the Revenue Management/sales team Rate strategy initiatives to maximize revenue goals
• Researching, creating, implementing and monitoring performance of e-marketing programs, assesses ROI and overall effectiveness

What we need from you

• Bachelor’s degree in business, advertising, e-Commerce, marketing, or equivalent 
• A minimum of 15 years’ experience in marketing, public relations, e-Commerce, hotel or project management
• Proven track record designing and executing successful public relations campaigns at both a local and national level
• Solid experience with social media and a tactical understanding of all social media platforms 
• Effective leadership and communication skills to lead the team and coordinate efforts across departments
• Passionate, creative, digital and social savvy
• Exceptional command of both English and Chinese language, speaking and writing

What you can expect from us

We give our people everything they need to succeed. From a competitive salary that rewards all your hard work to a wide range of benefits designed to help you live your best work life – including a full uniform, impressive room discounts and some of the best training in the business. 

Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.

IHG gives every member of the team the room they need to belong, grow and make a difference in a collaborative environment. We know that to work well, we need to feel well – both inside and outside of work – and through our myWellbeing framework, we are committed to supporting wellbeing in your health, lifestyle, and workplace. 

So, join us and you’ll become part of our ever-growing global family.