Responsabile associato, Servizi di marketing dei contenuti
Marchio dell'hotel:
Ubicazione: Stati Uniti, Georgia, Atlanta
Hotel: Corp Atlanta Ravinia, Three Ravinia Drive, Suite 100, 30346
Job number: 138844
The Associate Manager, Content Marketing Services plays a key role in supporting the Field Marketing team by executing various content marketing initiatives. This includes managing Enhanced Websites and implementing effective Search Engine Optimization (SEO) strategies. The position is focused on enhancing our digital presence and driving engagement through targeted content marketing efforts.
Your day to day
- Works collaboratively with internal and external teams, including Field Marketing Advisory Services managers, copywriters, developers, designers and agency partners.
- Review and implement content developed by external partners in our enterprise content management system, Adobe Experience Manager (AEM), and create, activate and maintain hotel websites.
- Manage intake of content requests and execute updates to content and photography on hotel websites. Light copywriting may be required.
- Optimizes on-page elements such as title tags and meta descriptions, and executes updates across hotel listing platforms
- Clear understanding of SEO strategy and localization, reviewing content developed by external partners and confirming multiple brands’ tones of voice
- Benchmark digital activities against those of our peers in the industry; improve content marketing strategy and tactics.
- Maintain & track daily tasks and status updates according to IHG processes and support development of process enhancements.
What we need from you
Location - Hybrid work structure is an expectation of three (3) days a week in office. This expectation may be adjusted to evolve with the changing needs of the business. The salary range for this role is $46,226 to $70,000 This role is also eligible for bonus pay. We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401K, and other benefits to employees. #LI-AA1
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Chi siamo
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Informazioni importanti:
- La fascia di stipendio elencata è la scala retributiva più bassa e più alta che, in buona fede, riteniamo che pagheremmo per questo ruolo al momento di questo annuncio. Alla fine potremmo pagare più o meno dell'intervallo pubblicato e l'intervallo potrebbe essere modificato in futuro. La posizione retributiva di un dipendente all'interno della fascia retributiva si baserà su diversi fattori, tra cui istruzione, qualifiche, certificazioni, esperienza, competenze, anzianità, posizione geografica, prestazioni, turno, requisiti di viaggio, metriche basate sulle vendite o sui ricavi ed esigenze aziendali o organizzative.
- No amount of pay is considered to be wages or compensation until it is earned, vested, and determinable. The amount and availability of any bonus, commission, or other form of compensation allocable to a particular employee remain in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.
- If you require reasonable accommodation during the application process, please click here.
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