Director of Marketing Communications

IHG® is one of the world’s leading hotel companies, with a promise to provide True Hospitality for Good. Making everyone feel welcome and cared for, recognized and respected, whoever and wherever they are in the world. Join us and not only can you benefit from the world of variety and opportunity that comes with working for a global organization, but you can also look forward to being part of a company that will appreciate you for being you. We give you room to be yourself.

Regent is the epitome of modern luxury for the world’s most discerning travelers. Pushing the boundaries of refined living since 1971, Regent colleagues have set out once more to reimagine uplifting experiences that balance serenity and stimulation to heighten the senses. We’re seeking passionate leader who is a pre-opening leader and can combine informality and fun with professionalism and sophistication, leaders with an inclusive spirit who embrace individuality and inject positivity into their work environments.

Our colleagues are fundamental to delivering the memorable experiences, and we are committed to creating a culture as diverse as the distinct hotels in our portfolio. If you understand the luxury levers that will help, bring to life a unique guest experience then we would love to hear from you.

Do you see yourself as Director of Marketing Communications at Regent Bali Canggu?

As Director of Marketing Communications, you are responsible to grow market share and brand preference for The Regent Bali Canggu. This position provides functional expertise, branding, strategy, and analysis to on-property Marketing & Communications Colleagues across paid, IHG-owned, and earned channels in the Marketing & Communications space. Developing strategy and driving the Marketing function of the Business Plan.

Your day to day 

Marketing & Communication

• Create the overarching marketing strategy for the Resort for all revenue generating departments, Rooms, Spa, F&B
• Develop and implement the Marketing plan for all above areas; Prepare the marketing budget for the property.
• Ensure effective relationship management of new and existing marketing vendors and partners
• Media buying strategy, from traditional media to digital media from fielding media questions, pitching stories to the media, organizing press conferences, develop digital media plan.
• Strengthen the brand’s point of view to its main audience through media press releases and interviews, influencers and partners.
• Develop content strategy, branded content production with support from PR manager, graphic designer and content creator.
• Consult on the management of multi-channel review sites, reputation, and advocacy; all together with Digital Marketing manager and PR manager.

Owned channel content

• Actively conduct content audits on stale content & information on all owned channels & collaterals

Responsible Business

• Build positive working relationships with management at IHG properties & corporate
• Monitor social, economic, and political trends that might affect the brand and company
• Recommend ways to enhance the firm's image on the basis of trends
• Train colleagues to make sure they deliver with compliance and to the standards we expect
• Drive a great working environment for teams to thrive - linking up departments to create a sense of one team
• Promote teamwork and quality service through daily communication and coordination with other departments

Financial

• Managing the department’s annual budget and the setting of departmental goals
• Monitor budget and control expenses with a focus on his/her function’s costs

Accountabilities

This is the top Marketing Communications job in a full or limited-service hotel and may include meeting space and/or catering facilities. May manage professional level and graphic designing colleagues.

What we offer

In return we'll give you a competitive benefit package including, hotel discounts worldwide and the opportunity to progress your career with IHG®. Most importantly, we'll give you the room to belong.

At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regard to an individual's, race, colour, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.

IHG is committed to promoting a culture of inclusion where everyone feels safe, respected and valued. We seek talent from all backgrounds to join our teams and encourage our colleagues to bring their authentic and best selves to work.