Skip to the content

Marketing & Online Content Manager

Hotel Brand: Crowne Plaza
Location: Netherlands, Noord Holland, Amsterdam

Job number: EMEAA22057

About Us

About Crowne Plaza Amsterdam-South:
Crowne Plaza Amsterdam-South is located in the bustling Zuidas area with fancy restaurants, bars, shops and just a 5-minute walk from station Amsterdam Zuid which connects guests to the city centre within 10 minutes.  

The hotel offers modern design accommodation with fitness facilities, a lively bar and two outdoor sun-terraces overlooking the Zuidas area.

About Happyhappyjoyjoy Zuidas:
Experience our newly opened signature restaurant Happyhappyjoyjoy Zuidas and lose yourself in a wonderful brewing pot of exotic aromas, bold colours & Asian hospitality. You’ll surely get pulled in in all the authentic and complex flavors that the Far East has to offer.



Your day to day

We are at the beginning of an exciting and new chapter in the history of our hotel! Do you want to be part of this great adventure and work in one of the leading IHG hotels in The Netherlands?

Apply now and find out how your future at the Crowne Plaza Hotel Amsterdam-South and Happyhappyjoyjoy Zuidas is going to look like!

Crowne Plaza Amsterdam-South & Happyhappyjoyjoy Zuidas is looking for an experienced, pro-active, innovative commercial and enthusiastic Marketing & Online Content Manager.
You will work closely with the Director of Sales & Marketing to maximize the Hotel, Bar & Restaurant revenues and to grow market share in both the leisure and the corporate segments.


You are responsible for:
Marketing & PR strategic plan
Develop and execute a strategic marketing and PR plan to drive revenue for the Hotel, Bar & Restaurant

Public relations
Create and manage the PR strategy which contributes to the online and offline awareness of the Hotel, Bar & Restaurant

Brand management
Protecting brand standards and creating (graphic) designs to support all departments in both the Hotel and Restaurant

Channel management
Support online visibility by managing SEO, SEA, Meta search, OTA’s by optimizing online visibility, content and exploring and managing the accounts



Creating promotions, manage, monitor and evaluate promotions in all segments and on all (online) channels

Maximize Customer Awareness
Managing, editing and maximize online content for all segments on all online channels including social media

Build Customer Relationships
Create repeating business by managing online content, creating the online community and interaction with our (future) guests

Employer branding
Supporting to retain and recruiting talent


What we need from you

What will make you our ideal candidate?

  • You are fluent in speaking, reading, writing and understanding Dutch (used in the workplace) and English
  • You have the ability to prioritise tasks & to manage workload using own initiative
  • You have the ability to understand key business indicators and competitive trends and develop approaches to these challenges
  • You can recognize trends and are a huge Social Media fan
  • You have a hands-on mentality and are pro-active
  • You have great communication skills
  • You are creative
  • You are a team player
  • And last but not least a great sense of humour

Qualifications standards
Bachelor degree required and additional education in marketing fields preferred.

At least 3 years of experience at a marketing department in the hospitality industry.

What we offer

What’s in it for you?

Crowne Plaza Amsterdam – South is part of the IHG Group and offers a competitive salary and a wide package of benefits.


  • Working in the bustling Amsterdam Zuidas area with restaurants, bars, shops and excellent public transport connections

  • Employee discount at our signature restaurant Happyhappyjoyjoy Zuidas

  • IHG employee rate in over 5500 hotels

  • Personal development such as; training, internal growth and coaching

  • Good work life balance

  • Competitive working conditions

  • Multiple staff events throughout the year

  • Great colleagues with a great sense of humour

  • And much more!

Fancy a cup of coffee? We are looking forward to receive your CV and motivation letter! You can apply via the button or feel free to send us an email at

Back to top