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Marketing and Communication Manager 市场传媒经理

Hotel Brand: InterContinental Hotels
Location: Mainland China, Shanghai, Shanghai

Hotel: InterContinental Shanghai Wonderland

Job number: HOTEL49922

About Us

·         Develops a public relations programme for the hotel based on its marketing goals. Liaises with Marketing in targeting specific markets and developing the public relations strategies to reach these markets

·         依照酒店的市场目标开展公关活动,与市场部门联系,确定具体目标市场并通过公关策略打入这些市场。

·         Develops media contacts, plans press conferences and other press activities. Acts as hotel’s liaison with media to promote good publicity and counteract bad publicity.

·         与媒体人士联系,策划新闻发布会以及其它新闻活动。代表酒店与媒体联系,以促进良好的公关形象,抵销一切不良影响。

·         Develops and organizes promotional activities, coordinates with departments concerned; invites VIPs and media to promotional activities; prepares and issues press releases

·         开发和组织促销活动,与相关部门协调,邀请嘉宾和媒体参与促销活动,准备并进行新闻发布。

·         Establishes sales leads from the study of magazines, newspapers and form personal contacts; coordinates sales leads with Banqueting and Sales Departments

·         通过杂志、报纸和个人关系发现销售机会,与宴会及销售部就销售机会进行协调。

·         Disseminates corporate press releases to appropriate local trade and consumer media

·         向合适的当地商业和消费者媒体发布公司的新闻。

·         Establishes a programme for sending promotional news to trade publications on a regular basis releases covering special events, promotions, etc.

·         建立向行业出版物定期发送促销新闻的机制,新闻内容包括特别活动和促销活动等。

·         Prepares promotional press releases on personalities among guests and employees of the hotel and on newsworthy events in the hotel

·         在酒店的客人和员工中及酒店內开展的活动中公布促销信息。

·         Provides information to other departments on activities within and outside the hotel which may be useful when dealing with guests

·         向其它部门就酒店内外的活动提供信息,这些信息可能会在与客户交往中发挥作用。

·         Accepts clients and media complaints, requests, and inquiries and coordinates handling with departments concerned

·         接受客户和媒体的投诉、申请和询问,并协调相关部门进行处理。

Your day to day

·         Communication skills are utilized a significant amount of time when interacting with others; demonstrated ability to interact with customers, employees and third parties that reflects highly on the hotel, the brand and the Company.

·         拥有在与他人交往时大多数时间所使用的沟通技能;完全代表酒店,品牌和公司与顾客,员工和第三方交往的能力。

·         Good writing skills

·         具有良好写作技能

·         Proficient in the use of Microsoft Office

·         熟练使用微软办公软件

·         Problem solving and organizational abilities

·         具有解决问题和组织能力

·         3 years of relevant experience or an equivalent combination of education and work-related experience

·         3年相关工作经验,或与此相当的教育与工作经验结合的背景。

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