Franchise Hotel - F&B Promotions Manager 餐饮推广经理

About Us

Crowne Plaza Ganzhou Qili ancient town, the first international five-star luxury hotel in Ganzhou, is located in Qili ancient town park, Shuidong Town, Zhanggong District, adjacent to the east side of the ancient city, Gongjiang river bank, porcelain kiln culture exhibition area, and about 3.5 kilometers away from Ganzhou urban area. With superior geographical location, professional services, perfect facilities, and a green and healthy environment ”The song city culture of "Song Yaogu port" strives to make every guest who stops enjoy a perfect staying experience. Whether it is for business meetings, leisure holidays, family trips, this will be an ideal place for guests.

赣州七鲤古镇皇冠假日酒店，是赣州首家国际五星级豪华酒店，地处章贡区水东镇七鲤古镇园区，毗邻古城东侧、贡江江滨，瓷窑文化会展区，距赣州城区约3.5公里，以优越的地理位置、专业周到的服务、至臻完善的设施、绿色康养的环境、”宋窑古埠“的宋城文化，竭力让每一位驻足的宾客尊享完美的下榻体验。无论是商务会议、休闲度假、家庭出行，这里都将是宾客的理想之地。

Your day to day

Prepare and execute F & B sales and marketing plan

制定和实施餐饮市场营销计划

To be activity involved in the Hotels VIP loyalty card, data base collection 

积极参与酒店VIP忠诚卡数据库的收集

Following the following highest member coverage , total revenue generated 

跟进最高会员就餐人数产生的总收入

Tabulation of Individual member usage by restaurant 

单个会员使用不同餐厅的制表

Actively be involved in sales calls to key clients.

积极参与重要客户的销售拜访

Supervise, train and be responsible for the hotels F & B sales team.

管理、培训和负责酒店餐饮销售团队

Be involved in the hotels social media marketing program as it relates to F & B.

参与酒店与餐饮相关的社会媒体的市场营销计划

To possess a thorough knowledge of all F&B menus, promotions and communicational activities.

透彻掌握所有餐饮菜单、促销活动和传播活动的相关内容

To be well versed with products and concepts of all F&B related areas of the hotel.

精通酒店所有餐饮相关领域的产品和理念

Ensure that IHG and hotel specific brand standards and policies are correctly applied to with regards to all F&B marketing related activities.

确保在所有餐饮部市场营销相关的活动中，正确应用IHG和酒店特有的品牌标准和政策

Prepare, manage, monitor and analyze all promotional activities.

准备、管理、监督和分析所有促销活动

Constantly obtain feedback through research from guests and colleagues and use provided information as part of the monthly SWOT analysis to increase revenues and monitor effectiveness of all promotions.

通过调研不断获取客人和同事的反馈信息，利用所提供的信息进行每月的SWOT分析，从而增加收入并监督所有促销活动的效果。

To maintain an updated competitor analysis and price variance report as outlined.

制作不断更新的竞争对手分析和价格差异报告。

To digest analytical and creative suggestions from the restaurant’s table management system and propose new avenues of revenue stream on a monthly basis.

吸收餐厅餐桌管理系统的分析和创造性建议，每月提出收入流的新途径。

To prepare the F&B Marketing & Communications plan.

制定餐饮部市场营销和传播计划

To maintain a strong relationship with suppliers and to solicit sponsorship for events.

与供应商保持牢固联系，并征求活动赞助。

To supervise any promotion as assigned by his/ her superiors.

监督其主管分派的任何促销活动。

To implement a report-based analysis that will evaluate demographics, in-house vs. outside covers etc. on a monthly basis.

每月实施一次报告式分析，对就餐人员统计数据、住店与外部就餐人数对比等进行分析。

Conduct/ attend F&B divisional and departmental meetings as required.

根据要求召开/参加餐饮部门会议

Conduct/ attend marketing meetings with F&B and Communication Department required

根据要求召开/参加餐饮和传播部的市场营销会议

Ensures proper maintenance and updates of F&B marketing related files as follows:

确保正确维护和更新餐饮部市场营销相关的文档，具体如下：

Collaterals and collateral request forms

宣传资料及相关申请表

Tracking of promotions as well as pre and post P&L assumptions

促销活动的跟踪文档及活动前后的损益假设数据

Outlet business trend related reports

餐饮设施业务趋势相关的报告

Assists in the coordination and implementation of all F&B printed materials including the hotels newsletters, posters, flyers, email marketing as well as other promotional collateral.

帮助协调和落实所有餐饮部印刷资料，包括酒店时事通讯、海报、单页、营销邮件及其他推广和宣传资料。

Assists and supports the co-ordination of photography for advertising, collateral and public relations purposes between the hotel, advertising agency and the marketing department at corporate office.

帮助、支持和协调酒店与广告公司及总部市场部之间以制作广告、宣传资料和公关为目的的摄影工作。

Maintains collateral presentation and signage quality and standards in accordance to hotel policy in all fronts of house areas.

保证酒店各区域的宣传演示和标识的品质和标准符合酒店政策。

Supports the liaison between the Communications department and advertising agency on the F&B tactical advertising campaigns' creative and media plans.

在制定餐饮战术性广告宣传活动的创意和媒体计划时，提供传播部和广告公司之间的联络支持。

Initiate with the Communication department all promotional details, upon instruction to ensure that necessary promotional materials (collaterals, flyers, menus, etc.) are drafted, reviewed, approved and produced in time.

根据指示，与传播部共同开发所有促销活动的细节，确保及时起草、审核、批准和制作必要的促销资料（宣传资料、单页、菜单等）。

Coordinate with Communication department for invitation to the opening ceremony of F&B activities. (if applicable)

与传播部协调有关餐饮活动开幕式的邀请事宜。

Co-ordinate meetings on upcoming promotions to set the direction for each outlet.

协调有关将开展的促销活动的相关会议，明确每个餐饮设施的方向。

Liaises with outlets for submission of proposal on upcoming special promotions.

与各餐饮设施联络有关将开展的特别促销活动的方案提交。

Work with outlets to derive action plans for the implementation of all approved promotions.

与各餐饮设施共同制定实施已批准的促销活动的行动计划。

Collection of post mortem for each promotion submitted by the respective outlets.

收集各餐饮设施提交的每次促销活动的后期分析。

Assist with action plans and providing direction for each outlet to drive sales and maximizing profit for these promotions.

帮助制定行动计划，并为每个餐饮设施提供方向，以推动这些活动的销售额并最大化利润。

 

What we need from you

Diploma/Degree in Hospitality Management

酒店管理文凭/学位

Provide a high quality of service to our customer by adopting a positive attitude and keeping the team spirit at the highest level

通过积极的态度和保持最高水平的团队合作精神，为我们的顾客提供高品质的服务

To greet with a smile at all times, at guests or colleagues anywhere in the hotel (Front or back of the house)

任何时候、在酒店任何地点（酒店前台或后台区域），对客人或同事始终以微笑问候

To have a pride of the self reflected in personal appearance, makeup and clothing

为自己感到自豪，并反映在个人仪表、化妆和穿着中

To remain confidential about all matters of such nature.

对所有机密事件能够保密

Computer Knowledge 

电脑知识

Good Follow-up and Planning Skills

良好的跟进和计划能力

Excellent organizational, management and communication skills. 

出色的组织、管理和沟通能力

Requirement in language capability based on market needs.  Knowledge of English language will be a plus.   

语言能力的要求根据市场需求而定。懂英语者优先。

 

Experience 工作经验

Minimum 2 year in hospitality industry at guests service or sales level and 1 year in similar capacity.

至少两年酒店业客户服务或销售经验，及一年相关职位经验。

 

What we offer

We’ll reward all your hard work with a great salary and benefits – including uniform, great room discount and superb training. Join us and you’ll become part of the global IHG family – and like all families, all our individual team members share some winning characteristics. As a team, we work better together – we trust and support each other, we do the right thing and we welcome different perspectives.

我们会为您提供丰厚的薪酬福利—包括员工制服、房间折扣及非凡的培训。加入我们你将会成为全球洲际家庭的一员--和所有家庭一样，我们所有的团队成员都具备致胜的特征。 作为一个团队，我们在一起协作共赢——我们互相信任和支持，我们做对的事，我们鼓励提出不同的观点。

 

Thank you for your interest in the position of Crowne Plaza Ganzhou Qili Ancient Town. We will carefully read and properly keep each resume, and contact you as soon as possible.

谢谢您对赣州七鲤古镇皇冠假日职位的关注，我们会认真阅读并妥善保存每一份简历，并尽快与您联系。